The story of Ducie. From market stall to Vogue and beyond.
Poppy Delevingne wearing the DUCIE cream rabbit jacket for a night at The Berkley with Sienna Miller
DUCIE was launched in 2003 by Ducie Bailey and Dan Keam-George and initially sold at London’s Portobello Market. It immediately became the market’s most coveted stall, attracting a cult following and receiving the highest praise from UK Vogue’s fashion director Lucinda Chambers. London’s top boutiques were quick to catch on and place orders, followed by shops in Australia, Europe and the US. The last twelve years have seen the label rank among the top sellers at London Fashion Weekend and gain celebrity fans such as Poppy Delevigne and Rosie Huntington-Whiteley.
DUCIE's initial success was founded on its trademark dresses in boldly coloured luxury silk. More recently, DUCIE added a collection of versatile luxury basics, featuring sports-inspired separates, from silk track pants and bomber jackets to show-stopping jumpsuits.
For 2016, DUCIE is offering a range of Parkas with outsized fur-lined hoods and plush fur linings, plus knitted fur jackets and gilets and an array of de luxe fur scarves and collars.
The Designer, Ducie, wearing a bomber from her AW16 Collection.